Your Website
TimberCloud includes a full hosted website — a multi-page, white-label marketing site you build and publish right from your dashboard, served on your own subdomain or a custom domain. It shares your branding and pulls live from your real product catalog, so your website and your store are one seamless experience for visitors.
This section explains what the hosted website is, who gets it, how it differs from the embeddable storefront, and how to get your first page live in minutes.
Note: The hosted website (often called the Site Builder) is available on Commerce and higher plans. The Free plan does not include it — Free shops run an inquiry/quote-only storefront instead. See The Free Plan and Subscriptions & Plans.
What the hosted website is
Unlike a single auto-generated landing page, the hosted website is a real, editable multi-page site:
- Multiple pages — a Home page, plus About, Services, FAQ, Contact, Legal, and any custom pages you want, each at its own URL.
- White-label — your colors, fonts, logo, and theme. There's no TimberCloud branding on the live site.
- Block-based editor — compose each page from content blocks (hero banners, text, galleries, featured products, testimonials, FAQs, contact forms, and more) using a fast, Notion-style editor.
- Catalog-aware — blocks like Featured Products, Category Grid, and the live Storefront embed pull directly from your actual catalog, so your site always reflects your real products.
- On your domain — connect your own custom domain with automatic SSL, or use the default TimberCloud address.
AI does the heavy lifting on day one: when you sign up on a paid plan, TimberCloud automatically generates and publishes a branded starter home page from your company profile and catalog, so your site looks intentional from the start. See AI Website Assistant.
Where it lives
Open your dashboard and click Website in the left sidebar. That's the home of your site:
- Website → Pages — the list of all your pages; create, open, duplicate, search, and delete them. See Pages.
- The page editor opens when you click any page row. See The Page Editor.
- Website → Navigation and Website → Redirects — control which pages appear in your header/footer and set up SEO-safe redirects. See Navigation & Publishing.
- Site-wide settings (theme, fonts, custom domain, analytics, SEO) live under Settings → Website. See Domain, Theme & SEO.
Your live URL
Once you publish a page, your site goes live at:
embed.timbercloud.com/site/your-slug…where your-slug is your company's URL slug. If you connect a custom domain, your site is also served there (for example www.yourbusiness.com), with SSL issued automatically. Your default /site/your-slug address keeps working even after you add a custom domain.
Website vs. the embeddable storefront
TimberCloud gives you two front-ends from one catalog, and you can use either, both, or neither:
| Hosted website | Embeddable storefront | |
|---|---|---|
| What it is | A complete, multi-page marketing site we host for you | A catalog + cart + checkout widget you drop onto an existing website |
| Best when | You don't already have a website (or want to replace it) | You already have a site (WordPress, Shopify, Wix, Squarespace, etc.) and just want to add a store to it |
| Where it lives | embed.timbercloud.com/site/your-slug or your custom domain | Inside your own site, via a one-line script or <iframe> |
| Built in | Dashboard → Website | A short embed snippet you paste into your site |
| Catalog | Same products and prices | Same products and prices |
| Branding/theme | Your colors, fonts, theme | Your colors, fonts, theme (set in TimberCloud) |
Both share your real catalog, branding, customer accounts, and checkout — so a shopper gets a consistent experience no matter which one they land on. Many merchants use the hosted website as their main site and also embed the storefront elsewhere.
Tip: The storefront's appearance (light/dark chrome and brand colors) is controlled by your TimberCloud settings, not by the embed code. See Domain, Theme & SEO and the embeddable storefront docs.
Who gets it, and how much you can build
The hosted website is a Commerce-and-up feature. The number of pages you can publish depends on your plan:
| Plan | Hosted website | Page limit | Monthly AI generations | Custom domain |
|---|---|---|---|---|
| Free | Not included | — | — | — |
| Commerce | Included | 10 | 50 | Yes |
| Build | Included | 25 | 100 | Yes |
| Production | Included | 100 | 500 | Yes |
| Enterprise | Included | Unlimited | Unlimited | Yes |
The 14-day free trial runs at the Build allowance — 25 pages and 100 AI generations — so you can fully explore the website builder while you evaluate. When you reach your plan's page limit, you'll see an upgrade prompt; pages over the cap aren't deleted. For the full plan comparison, see Subscriptions & Plans.
Note: The monthly AI generation allowance covers AI website actions (full-site generation, drafting a page, in-editor writing, SEO/FAQ/testimonial generation). Failed attempts don't count, and the count resets at the start of each calendar month. AI is off on Free. Details in AI Website Assistant.
Quick start
You can get your site live two ways. Most people use a mix of both.
Option 1 — Generate with AI (fastest)
On a paid plan, a branded starter home page is generated and published for you automatically when you sign up. To refresh it or generate a site if you don't have any pages yet:
- Go to Website in the sidebar.
- If you have no pages, click Generate my site with AI to produce a complete draft home page (hero, value props, about, process, gallery, placeholder testimonials, CTA, and FAQ) from your profile and catalog.
- On your home page you can also use Regenerate from my catalog to get a fresh proposal you accept or reject section by section.
- Review the draft, replace the placeholder testimonials with real ones, tweak the copy, and Publish.
AI output always lands as an editable draft with an accept/reject review — nothing publishes until you say so. Learn more in AI Website Assistant.
Option 2 — Build a page manually
- Go to Website → Pages and click New page.
- Pick a page type (Home, About, Service, FAQ, Contact, Legal, or Custom) and give it a title and URL path. (The Home page always lives at
/.) - In the editor, type
/to open the slash menu and insert blocks — a hero, text, gallery, featured products, FAQ, contact form, and more. - Configure each block in the right-hand Inspector (pick products, upload images, set width/background/padding/alignment).
- Your work autosaves as you go. When you're happy, click Publish to go live.
See Pages, The Page Editor, and Content Blocks for the details.
Where to go next
- Pages — create, organize, duplicate, search, and delete pages.
- The Page Editor — the slash menu, command palette, Inspector, autosave, and keyboard shortcuts.
- Content Blocks — a reference of every block and how to configure it.
- AI Website Assistant — full-site generation, in-editor AI writing, and SEO/FAQ/testimonial helpers.
- Navigation & Publishing — drafts, preview links, scheduled publishing, navigation, redirects, and revision history.
- Domain, Theme & SEO — connect a custom domain and set your theme, fonts, analytics, and SEO metadata.
- Embeddable Storefront — add your catalog and checkout to an existing website instead.